Posts Tagged ‘Strategy’

TweetPlanning for the unthinkable has become the top priority. Doesn’t matter what business you’re in. If you lead a business, you’re now in the contingency business. You have to look at the things that will never happen and then provide a workable plan to survive, and potentially thrive, what no one thinks can come to […]

TweetFor all you out there looking to “completely change the game,” take heed. Sometimes it’s easier to win the game you’re in. I have a hunch that has yet to be borne out completely in the real world of results, but hear me out anyway. I think that the explosion of e-readers has changed the book […]

Tweet  I have three questions for you if you plan on killing the giant in your industry. How are you going to become a bigger idea than the category you play in? How do you plan to change how the world thinks about what you do? What is the missing 3rd piece of the puzzle […]

TweetIn the best of all possible worlds, you’d have a team comprised of star players working within a superior system. You’d win Super Bowls, collect industry accolades and generally kick every potential competitor to the curb. If only it were that easy. It isn’t. But the conversations that circle this balancing act are fascinating and I’d […]

Tweet“GAP is a good example of a brand that really wasn’t doing anything interesting in the marketplace. And all of a sudden, there it was and it came from the soul of the company. We didn’t give it to them. I say this from having worked there for 10 years. That vibe and that passion […]