Posts Tagged ‘boxing’

Training with Bare Knuckles + Customer Insight

TweetThere’s a reason why taping your wrists is a lousy way to train on a heavy bag. You will never, ever get in a fight with a heavy bag at the precise moment that you’ve just taped your wrists and put on your gloves. This is why so many training programs are useless when it comes to […]

Note to CMO: Joe Louis, Billy Conn and the Importance of Focus

Tweet  In June of 1941, Joe Louis was fighting a losing fight against light heavyweight champion Billy Conn at the Polo Grounds in New York in what has been described as the greatest fight in boxing history. Louis was at the height of his power and abilities. But Conn, at 169 pounds – an almost […]