Three Things You Can Change Today to Topple the Goliath You Face

A week and a half after launching Killing Giants: 10 Strategies to Topple the Goliath In Your Industry, I’ve learned three important lessons. First, I have a supportive group of friends. Thanks for everything – all of you – from subtle forms of encouragement to sending me a carton of books (my books, that you’ve […]


Storytelling, Brand Identity and the Power of Context

Join us on Friday, April 1st, at 9:00AM Pacific time/12:00PM Eastern, for #kaizenblog on Twitter, where we’ll be discussing this idea of brand storytelling. “I learned about ducking and diving from the police everyday to avoid the road blocks. I didn’t have a white employer. To go into those areas every day was quite risky. […]


The Role of Leadership in Decision Making: Input, Alignment & Execution

We’re discussing this idea of the Role of Leadership in Decision Making on Tuesday, March 29th, at 8:00PM Eastern, 5:00PM Pacific, on Twitter at #LeadershipChat – join the discussion! I interviewed over 70 business leaders – CEO’s, founders and others in positions to make things happen and motivate effort – in Killing Giants: 10 Strategies […]


Brand Tension + Why Being Known for One Thing Is Never Enough

Join us on Monday, March 28th at 8:00PM Eastern / 5:00PM Pacific for #MMChat on Twitter to discuss Brand Tension! “A lot of people said you can’t have a brand that is both luxury and irreverent. We disagreed.” Geoff Ross, founder of 42Below vodka. Conventional wisdom says that branding is all about leaving a single, […]


3 Ways to Kill Giants in Your Career

  I was asked after a keynote last May how I would apply the ideas in Killing Giants: 10 Strategies to Topple the Goliath In Your Industry to jazz. Apart from being a sales rep, he was a musician, and he saw the connections between these seemingly disparate subjects before I did. To my surprise, […]