Posts Tagged ‘Stephen Denny’

Tweet Dear CMO: We’ve talked often about how reciprocity and liking play into the signal strength of your social media and branding message. One area we haven’t discussed at length is the role of scarcity and it’s been hiding in plain sight as one of the most powerful tools in your online arsenal. Scarcity is […]

TweetDear CMO: Don’t read the paper. Forget looking at Drudge. Skip the news entirely. They’re all going to tell you that the world is going straight to hell without the benefit of the handbasket that we paid 0% down on only a few short years ago. You can win at a micro level, regardless of […]