Posts Tagged ‘Searle’

TweetMy eyes started darting when I realized what Watson was doing—preying on our cognitive blind spot and vacuuming the highest-value clues off the board before we had a chance to gain our sea legs. But my response surprised me—by my second match, I was doing the same thing. What do you do when confronted by […]

TweetConvincing your customers that they’re doing it wrong is often an uphill battle. We’re all resistant to change. And when your customer base is comprised of highly educated people who are in positions of authority, this becomes even harder. How do you teach these hard to persuade experts that there’s a better way? You let everyone […]