Posts Tagged ‘Mercedes Benz’

Note to CMO: Beware of Chimps With Spears

TweetDear CMO: Let’s talk about competitive “blinders”. The ones you put on when you talk about “the competition” — the ones that say, “we know who our competitors are,” and fail to take into consideration the trivial, the comic, and the beneath-your-contempt minor players who don’t even qualify to hit your radar screen. Chimps with […]

Note to CMO: Whacked Upside Your Strategic Head

TweetDear CMO: I always knew cows were the enemy. This, from a soon to be published report from the UN, as reported in the UK‘s Independent: A United Nations report has identified the world’s rapidly growing herds of cattle as the greatest threat to the climate, forests and wildlife… livestock are responsible for 18 per […]