Posts Tagged ‘Drudge Report’

Note to CMO: Nine Rules for 2009

Tweet Dear CMO: It’s that time of year, when pundits of all shapes, readerships and sizes put their prognostications out for all to see. We won’t spend too much time on last year’s resolutions for fear of dwelling on the past. Next question, please. If a quick glance at Drudge tells us anything, it’s not […]


Note to CMO: Absolut Unintended Consequences

TweetDear CMO: Before you duck beneath your desk at the prospect of having to endure a xenophobic rant about fences, immigration and fluid campaign promises, relax. I won’t do it. I promise. Not political. Just business. Marketing even. Are we OK? Great. Did you see this ad running south o’ the border by Absolut? If […]