Posts Tagged ‘Dennis Miller’

Note to CMO: Of Tazers, Teens and Tantrums

Tweet Dear CMO: Can it be that only a short week ago, the world only just heard the now ubiquitous phrase, “Don’t Taze Me, Bro”? How time flies. The YouTubization of American culture ensures that any and every act committed in public will be captured on a cell phone camera or a camcorder and posted […]

Note to CMO: One Sheet of Marketing Wisdom

TweetDear CMO: You may take a controversial stand some time at some point in your career. Disintermediate a long established channel by going direct, for example. Launch a product in a format or style long dominated by a chief competitor. Maybe launch an edgy ad campaign that the CEO’s mother doesn’t like. At all. All […]