Posts Tagged ‘customer service’

Note to CMO: Serving Customers First

TweetDear CMO: It feels like ages ago, but the possibly misquoted VP of Marketing over at Verizon Wireless’s comments about mobile advertising still haunt us. “We know we can make significant dollars in mobile Web advertising in 2007,” said [the VP of Marketing at Verizon Wireless]… “That said, we likely will not — we want […]

Note to CMO: The Clamshell, Defended (With Reservations)

TweetDear CMO: The holidays are over. Time to end the fiscal year, hopefully with a sprint to the finish, and then move on to planning for next year. And, as I can see the Band Aids peeking through your French cuffs, you’ll no doubt resolve to do your part in the coming budget cycle to […]