Posts Tagged ‘competition’

Red Bull Racing and Creating Cultures of Speed

TweetIn 2010, new Formula 1 governing body rules eliminated refueling in pit stops, which ironically returned the race to a test of speed not just for the drivers and machines but for the pit crews who change four tires in under 3.5 seconds. I spoke to Ole Schack, the #2 mechanic on Red Bull Racing’s […]

The 1st Rule of Winning from a 17-Year NFL Veteran

Tweet  “I remember going back and watching the Cleveland Browns with Jimmy Brown and Bobby Mitchell in the backfield. And I thought, wow, what a remarkable set of backs. I was in college. And suddenly I’m playing against Bobby Mitchell. It’s still clear in my mind. I was so intimidated. I didn’t know, even if […]

Note to CMO: Closure as Competition, from Alexander to Schiphol’s Porcelain Flies

TweetDear CMO: If Alexander the Great had overseen the development of Schiphol Airport’s urinals, he would have moved the designer forward and to the right. You see, Alexander had a system that made everything in his army work: life was a competition, and winners were rewarded in the most public way of all – they […]