Posts tagged as:

vision

This Sentence has 5ive Words

by Stephen Denny on July 20, 2010

   Welcome #Kaizenblog! “This sentence has five words.” Is there any rational person out there who wants to debate this point? Probably not. It’s self-defining. It’s obvious. When we say, “This sentence has five words,” we are presenting our listener with a truism. It is, by its own definition, correct. This is an Eigen Value, [...]

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Note to CMO: Changing How the World Thinks

by Stephen Denny on February 22, 2010

“Our mission has always been to change how America thinks about beer.” Jim Koch, Founder of The Boston Beer Company, now the largest American-owned brewery. Dear CMO: Jim Koch clearly laid out his vision for The Boston Beer Company to me in a discussion we had a few months ago. Reading these words belies the [...]

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